Recently we have seen two big messaging and social media apps launch new premium services aimed at their most devoted users. Telegram Premium gives users access to enhanced features such as larger file transfer sizes while Snapchat+ comes with exclusive shareable content such as stickers, etc. Both offer more exclusive features to premium users for a monthly subscription. We now have leaked screenshots of an upcoming WhatsApp Premium offering, although it looks like it will work a little differently to the two apps outlined above. Let’s check it out.
According to screenshots that have been posted online by the WhatsApp beta testing community a new premium version of WhatsApp has been confirmed as in development and already at the testing stage. However, it looks like WhatsApp Premium will be a WhatsApp Business feature only and so won’t be available for regular users of the app.
Companies using WhatsApp Business will be able to opt into a special premium plan that will be called WhatsApp Premium. This will give them the ability to access new advanced features. The first is a custom business link that will allow them to set their own unique branded URL link that will take users directly to their WhatsApp Business chat page every 90 days. The second is enhanced multi-device support, which will allow up to 10 users at the company to manage the WhatsApp Business account from their devices.
The screenshot above shows what eligible businesses will see when the update rolls out to all WhatsApp Business users. However, there is still little information about how much the monthly subscription fee for WhatsApp Premium will be or when it will roll out. We will keep tracking the story and report on these updates when the information becomes clear. In other recent WhatsApp news, the messaging app will soon be able to offer a polls and surveys feature for group chats.
Image via: WABetaInfo